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Retail Packaging

Selling product at retail requires attractive and efficient packaging: packaging that communicates the product value to the consumer and gets the product safely from the point of assembly through distribution and into the hands of the end customer. Thermoformed packaging like plastic clamshells, blisters, and trays, is an effective and attractive solution for protecting and selling consumer product goods at retail.

Transparent, easy to fulfill and pilferage-proof, thermoformed packaging has long been the staple of retail packaging. Dordan Manufacturing has 55-years designing and manufacturing plastic blister, tray, and clamshell packaging solutions for retail.

Thermoformed Packaging for Retail:

  • Thermoformed packaging like plastic clamshells are a lightweight, versatile (hang, attach, stand), and pilferage-proof medium for protecting and selling consumer product goods at retail.

Clamshell design case study

  • Transparent plastic packaging like clamshells and blisters allows the consumer to see the product at retail, facilitating product sales. In a study by Clemson University, it was found via a mock retail environment and participants fitted with eye-tracking glasses, that plastic clamshell packaging facilitates more product sales than paperboard packaging.

Eyetracking study

  • Dordan offers easy-open clamshell designs.

Easy-open clamshells

  • Plastic insert trays are designed to protect and showcase consumer product goods at retail. Slip inside a paper carton or plastic clear-fold box and you have a popular retail packaging solution.

  • Trapped blister packaging, where a thermoformed plastic blister is sandwiched between two sheets of SBS board and sealed via heat or cohesive sealing techniques, is a popular medium for merchandising consumer product goods at retail.

  • Thermoformed retail packaging solutions from Dordan Manufacturing are designed and produced underneath the umbrella of our ISO 9001:2008 certified quality management systems; this results in the manufacture of high-quality, thermoformed retail packaging, which reflects the value of your product and brand.